What’s Gucci? Not Gucci
I’m Totally Done with the Brand
2/10/2019 11:10 AM PST
Soulja Boy is kicking Gucci to the curb after its blackface scandal — and considering how much he’s repped ’em and spent on them … this is really bad for business.
Young Drako was leaving Fendi in Bev Hills Saturday with Ray J and a posse of people behind him, when we asked him if he’d be disavowing the luxury fashion brand in the wake of their disastrous decision to hawk a sweater that greatly resembled blackface.
It’s an easy choice for Soulja — he says he’s done with Gucci and is giving away all his Gucci gear … which is kind of a big deal since he’s usually a walking billboard for the company. Just last month, SB was wearing a very prominent Gucci headband during his viral ‘Breakfast Club’ interview … and has been sporting the brand continuously for years now.
Here’s what really sucks for Gucci … Soulja says he’s dropped upwards of a million-plus dollars on Gucci garments, so they’re losing one of their best customers. Unless, of course, they do what Soulja’s asking for here … which will call for some serious $$$ to be handed out.
If that doesn’t happen … it sounds like there’ll be a lot of less fortunate people who could be coming up on some new Gucci wear. Assuming they still want it at this point.
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